@inproceedings{vajjhala2018online,
  title = {Examining Internet Behavior of Young Technology-Literate Consumers in India},
  author = {Vajjhala, Narasimha Rao and Strang, Kenneth David},
  booktitle = {Twenty-fourth Americas Conference on Information Systems (AMCIS 2018), New Orleans},
  year = {2018},
  publisher = {Association for Information Systems},
  url = {https://aisel.aisnet.org/amcis2018/}
}